Customer access review

Make your site easy for every customer to use

We check the practical barriers that stop people calling, booking, reading or enquiring. It is a customer journey review, written in plain English.

This is customer access basics — not legal certification

We help you remove common barriers so more people can use your site. We don't provide legal advice, WCAG certification or an audit for compliance purposes. Think of it as making your shop door easier to open for everyone.

The everyday things we look at

Practical, common barriers — the ones that affect real customers trying to reach you.

Readable text

Text that's large enough and clear enough to read comfortably on a phone.

Colour contrast

Enough contrast between text and background so words don't disappear.

Tappable buttons

Buttons and links big enough to tap easily without zooming in.

Image descriptions

Key images described in text so they still make sense if they don't load.

Keyboard-friendly

Menus and forms that work for people who don't use a mouse.

Clear structure

Headings and labels that make pages easy to scan and understand.

Mobile journey

Whether a visitor can read, tap, call, book or enquire without fighting the page.

Form clarity

Plain labels, sensible field order and helpful errors when something is missed.

Trust near action

Proof, reassurance and contact detail placement near the point of enquiry.

What you receive

Practical access notes your team can actually act on

We keep this deliberately grounded: what is hard to use, why it matters commercially, and what should happen next.

A customer access findings list
Screenshots of the main barriers
Priority fixes split into quick wins and larger work
Plain-English notes for your dashboard
Optional Power Ups where PTG can fix the issue for you
A recheck after the change goes live

Why access basics matter

Every barrier you remove is a customer who stays long enough to get in touch. It's good for people, and good for enquiries.

  • More customers can actually use your site
  • Fewer people give up before getting in touch
  • A clearer, simpler experience for everyone
  • Common barriers flagged in plain English

See your access basics in your Snapshot

Your Snapshot trial includes a plain-English check of common access barriers on your site.